Work with me
My superpower is I can take complex things and make them approachable. If you want me to speak at your event, podcast, or video series, see speaking page
I can be your Developer Education Consultant or Technical Content Strategist. I’ll help you build a Developer Content Engine That educates, inspires, and converts, in order to expand your reach.
A typical developer’s journey in relation to your product and company goes: Discover → Evaluate → Learn → Build → Scale.
The content strategy I create assists developers at every stage, eliminating barriers to adoption. It enables the appropriate technical audience to discover your product and understand how it can solve a problem they may or may not know they currently have.
Developers transition from, "I've never heard of your product before," to "Oh, I understand what this product does, and perhaps I should consider it for the problem I have."
As your consultant or strategist, I can help you devise a technical content strategy and content calendar to engage your target developer audience, build trust, and ultimately convince them to use your product. Your developer advocates and technical content writers can then implement this, or I can also manage writers for you for a fee.
HERE’S WHAT MY PROCESS LOOKS LIKE
01
You schedule a free initial consult via mail, with the subject Developer Education Consultancy, and we go over your needs.
02
I ask a lot of questions. Like, a lot, and give you a peek into my thought process as well as some ideas.
03
If I think that my services can be beneficial to you, we begin with a fixed-fee discovery project. We’ll probably be a great fit if you have a well defined product.
04
Then I proceed to conduct audience research, speaking to leadership / SMEs, speaking to customers. The insights from these conversations will help me uncover pain points that customers face, the competitive advantages, unique positioning, and the nuances around your product that you can help you develop a content strategy that preferentially brings in your best customers.
05
I come up with a content strategy plan and content calendar for you. This may take between 2-6 weeks, depending on availability and scheduling.
06
By the end, you'll know exactly what needs to be done, how to do it, and who's doing it.
Have a project in mind?
Get in touch