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Compulsive Wanderer

Linda Ikechukwu
Linda Ikechukwu

From 9 to 5, I help companies reach their users. And from 5 to 9, across my main social channels, I share stories, explainers, and practical insights on travel, culture, money, and life across borders that help people see the world differently and make smarter decisions, shaped by my experiences as a Nigerian woman who’s been to over 40 countries and is still exploring the world one trip at a time.

My audience are educated professionals and entrepreneurs based in Nigeria, Ghana, United States, and United Kingdom, in their mid-20s to late-40s, who are deeply interested in travel, leisure, and intentional living, and are actively building the knowledge and means to do more of it. And they trust my recommendations, like crazy. If those are the kind of people you want to reach, you should be working with me.

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Countries visited

Linda standing near a river

Kigali, Rwanda

Linda Ikechukwu

Paris, France

Linda Ikechukwu

Portland, U.S.A

Linda Ikechukwu

Istanbul, Turkey

Linda in Stockholm Sweden

Stockholm, Sweden

Linda pictured in front of Teotihuacan just outside Mexico City

Mexico City, Mexico

Linda in Krakow Poland

Krakow, Poland

Linda in Amsterdam

Amsterdam, Netherlands

Linda in San Pedro, Belize

San Pedro, Belize

Linda in Ivory Coast

Abidjan, Côte d’Ivoire

Linda in Ouidah, Benin

Ouidah, Benin

Linda at the London bridge

London, England

Linda in Malta

Malta

Linda in Singapore

Singapore

Linda in Cairo

Cairo, Egypt

Linda in Ghana

Accra, Ghana

Linda in Namibia

Windehoek, Namibia

Linda in Kenya

Kenya

Linda in Cape Town

Cape Town, South Africa

Linda in Tirania, Albania

Albania

Linda in Barcelona

Barcelona, Spain

Linda in Lisbon

Lisbon, Portugal

By the Numbers

My audience are educated professionals and entrepreneurs in their mid-20s to late-40s, who are deeply interested in travel, leisure, and intentional living, and are actively building the knowledge and means to do more of it. They trust my recommendations like crazy. If those are the kind of people you want to reach, you should be working with me.

Where they are5 regions
  • 60% Nigeria
  • 10% UK
  • 10% US
  • 10% Ghana
  • 10% Other

Instagram@whereislindatoday

29KFollowers
21.1KAvg. reach / postAvg. Reach
14.8%Engagement rateEngagement

Calculated from the last 12 posts, per industry standard.

Substack Newsletter weekly

3,000+Subscribers
49%Open rate

Also growing on TikTok and YouTube.

See how I have worked with others so you may be inspired on how we may work together

Previous Collabs

What a client said

Linda didn’t just deliver the project. She adopted it.

“I love when creators take ownership. Not the ‘I’ve seen the brief’ kind, the ‘I am the brief now’ kind. She understood the brief, executed exceptionally well, and the moment a delay was even a possibility, she communicated it early. Would I recommend Linda? Absolutely, without hesitation. And only pay her what you’d pay Beyoncé.”

OAOnome AmajorMarketing Manager, Timon
01 · Travel & Hospitality
Reel · 0:38
Villa AïdoOuidah, Benin Republic

Villa Aïdo is a boutique coastal villa that wanted to reach Nigerians traveling into Benin Republic and make itself known against the destination’s better known overwater lodge, Natura Luxury Lodge. I built the content around a hidden gem story that framed the villa as a serene weekend getaway, then paired it with comment automation, so anyone who commented the phrase BENIN VILLA got a reservation link and a discount offer sent straight to their inbox. It opened a direct line of booking inquiries.

116,898Views
76,912Reach
3,961Saves
6,163Shares
Watch reel ↗
Reel · 0:29
Beachfront Airbnb, Togo

This was an unknown beachfront Airbnb in Togo that wanted to make itself known to more visitors. I knew a reel talking about the apartment outright would not perform well, so instead I leaned into the cost breakdown style of content my audience responds to, and it paid off. I also used comment automation, asking people to comment AIRBNB to get the booking link. The numbers tell the rest of the story: those who did not book immediately were later contacted by the host as warm leads and offered a discount or upsell, which put more money in the host’s pocket.

255,004Views
165,515Reach
4,635Saves
6,549Shares
Watch reel ↗
02 · Mobility Tech, Fintech & Money Apps
EP.01Travel money mistakesEP.02Affordable Euro summerEP.03Avoiding losses abroad
TimonCross-border travel fintech

Timon is a travel fintech built for cross border spending. As a new brand they wanted awareness that would trickle down into referrals. Rather than talk at my audience, I wove the product into stories they already trust: the travel money mistakes people quietly make, an affordable alternative to a Euro summer, and how to avoid losing money abroad. We have now done this three times, and across all of them saves and shares stayed high, the two signals that tell you people are planning to act on a recommendation.

329,278Views
198,332Reach
1,205Saves
767Shares
Watch all 3 ↗
Reel
RoamlessTravel eSIM

Roamless wanted to own a fact most travelers get wrong: Andorra sits outside the EU roaming zone, so the eSIM you bought for Spain quietly stops working at the border. I turned that into an awareness reel, and nearly everyone it reached was new to me.

14,076Views
8,078Reach
158Saves
103Shares
Directo carouselCarousel
DirectoDirect-booking extension

Directo finds cheaper direct booking hotel rates and wanted signups. I built a carousel around the $3k I have saved with it myself, then gated the download behind comment to DM automation, which turned interest into a pipeline of high intent DMs.

23,541Views
12,360Reach
719Saves
436Shares
03 · Creator Tools
Reel · 0:24
Lens BuddyCamera app for solo creators

Lens Buddy is a camera app made for solo creators. I showed exactly how I photograph myself while traveling alone, and the audience treated the reel as a tutorial worth keeping. The saves and shares ran far ahead of a typical post, and most of the reach came from people who had never seen me before.

18,497Views
14,395Reach
619Saves
450Shares
Watch reel ↗
Also worked with
The Tokyo PassStudio M Hotel SingaporeTaketripshqAccureDing

Ways to Work With Me

01

Single-Touch

One reel or carousel, plus one story on Instagram. For brands testing the waters or targeting one clear moment.

Best for testing the waters
02

Repeated-Exposure

Reposted across Instagram, TikTok and YouTube. One exposure rarely converts; repeated touchpoints are how a message lands.

Best for getting the message to land
03

Evergreen

A blog post plus newsletter sponsorship that lives permanently on my site and keeps working long after it goes live. It can be added to either other package for a full-funnel campaign: social reach to spark discovery, evergreen content to hold attention and convert.

Best for compounding visibility

Brands That Will Win With Me

If your product intersects with how people move, spend, create or live, in the air or on the ground, my audience will love you.

01

Travel & Hospitality

Tourism boards, airlines, hotels, resorts, tour operators, travel insurance providers, spas, restaurants, cafes, cruise lines, vacation rental platforms, travel agencies, airport lounges.

02

Creator Tools

Camera and editing apps, creator gadgets like tripods, ring lights, microphones and portable chargers, content scheduling and analytics tools, photo and video storage and backup apps.

03

Fashion, Beauty & Wellness

Travel-ready fashion and accessories, luggage-friendly skincare lines, self-care and grooming brands, sunscreen and haircare for changing climates, wellness supplements, spa and massage brands, fitness and recovery brands.

04

FMCG for People on the Move

Long-wear fragrance, lip care and hydration products, mosquito and insect repellents, motion sickness remedies, all-in-one meal and snack products, electrolyte and hydration drinks, travel-sized personal care products.

05

Mobility Tech, Fintech & Money Apps

eSIM and data providers, virtual card providers, cross-border payment apps, visa and immigration services, remittance and money transfer services, diaspora banking and neobanks, diaspora real estate platforms, investment and wealth-building apps, forex and currency exchange platforms.

06

Productivity & Career

Productivity apps and planners, noise-canceling headphones, work-while-traveling gear, co-working space memberships, career coaching and upskilling platforms, professional development courses.

Have a project in mind?

Get in touch